SELINUNTE ARCHAEOLOGICAL PARK, SICILY
Whatever culture or tradition it is, Gucci always achieves to tell it in a unique way: Punks, Russian babushkas or Byzantine royalty.
The new creations for Gucci by Alessandro Michele decompose time, continents, subcultures, species and genres walls.
It is therefore not surprising that the Florentine brand has decided to set the pre-fall 19 campaign in a distant historical past, choosing the archaeological site of Selinunte as its location. Thanks to Alessandro Michele's concept of "opposites that attract each other", in fact, Gucci feels home both in an Old Hollywood movie set and in a fish and chip shop.
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